GeoFencing in my opinion will be an exciting trend in the world of Big Data, particularly in retail and customer loyalty. Reading many online articles, I see that this is already being put into place by retailers.
A typical usage of geofencing would be : you enter a store, based on your earlier permissions to tag you, the store will determine that you are in the vicinity. The store's app or sms will deliver the latest coupons or deals to increase your loyalty.
Android developers have important guidance for geofencing. It is at http://developer.android.com/training/location/geofencing.html
Geofencing involves the use of GPS or some other tracking device. It does involve specialized software. Important paradigms in play are customer loyalty and context based discount.
A typical usage of geofencing would be : you enter a store, based on your earlier permissions to tag you, the store will determine that you are in the vicinity. The store's app or sms will deliver the latest coupons or deals to increase your loyalty.
Android developers have important guidance for geofencing. It is at http://developer.android.com/training/location/geofencing.html
Geofencing involves the use of GPS or some other tracking device. It does involve specialized software. Important paradigms in play are customer loyalty and context based discount.
congratulations guys, quality information you have given!!! Big Data and Analytics
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